A two-dimensional max-diff optimization helped Digital Payment Service optimize its strategic roadmap
A two-dimensional max-diff optimization is a sophisticated approach used in decision-making and strategic planning to optimize complex scenarios involving multiple variables or dimensions. In the context of Digital Payment Services, this technique likely played a crucial role in optimizing their strategic roadmap. HERE'S HOW THIS PROCESS MIGHT HAVE WORKED: Identifying Dimensions: The first step is to identify the relevant dimensions or variables that impact the strategic roadmap. In the case of a digital payment service, these dimensions could include factors like user experience, security, scalability, market demand, technological innovation, regulatory compliance, and more. Defining Scenarios: Each dimension can have multiple scenarios or options associated with it. For instance, under the "user experience" dimension, scenarios could include improving mobile app navigation, enhancing payment speed, and simplifying the checkout process. Similarly, under the "sec